How to Get More Real Estate Clients in Denver (2025 Edition)
🏙️ Why Getting Clients in Denver is Different
Denver is a thriving real estate market—but it's also one of the most competitive. With transplants moving in, interest rates shifting, and inventory fluctuating, standing out isn’t optional—it’s essential.
Whether you’re a new agent looking to build momentum or a seasoned pro ready to scale, the path to success starts with one question:
“How can I consistently get more real estate clients in Denver?”
As a Denver-based keynote speaker, business strategy consultant, and National top producer, Alexa DePaolo has helped hundreds of real estate agents build sustainable, referral-based businesses.
In this guide, she shares 5 proven strategies to attract more qualified clients in 2025—without wasting time or burning out.
💻 1. Optimize Your Online Presence (Be Googleable & Scroll-Stopping)
Before people hire you, they Google you. That means your online presence must make a powerful first impression.
Here’s what that looks like:
Google Business Profile: Fully optimized with updated hours, photos, reviews, and service areas.
Mobile-Friendly Website: Highlight client testimonials, Denver market expertise, and your clear call to action (e.g., “Schedule a Consult”).
Denver-Specific SEO: Use phrases like “top Denver real estate agent,” “buy a home in Capitol Hill,” or “sell your Wash Park condo fast.”
Social Media Strategy: Share content that educates, inspires, and builds trust (not just listings).
🗣 Alexa’s Tip: “Don’t just show your listings—show your value. Denver buyers and sellers want a guide, not just a transaction.”
📆 2. Host or Attend Local Events
Getting face-to-face with potential clients builds instant trust. Whether it’s an educational seminar, a local happy hour, or a first-time buyer Q&A, community presence creates visibility.
Event Ideas That Attract Clients:
Homebuyer Workshops
Sip & Search Open Houses
Co-branded Events with Lenders or Inspectors
Neighborhood Market Updates (live or virtual)
If you don’t want to host your own, attend high-impact networking events like The Ripple Effect, Denver’s premier business growth event hosted by Alexa DePaolo. You’ll meet referral partners, fellow agents, and even future clients.
🗣 Alexa’s Tip: “The best deals often come from the best conversations. Be in the room, and be memorable.”
👥 3. Leverage Client Referrals (Without Being Pushy)
Referrals are the fastest and warmest path to new business—if you make it easy and natural for people to refer you.
Ways to Encourage Referrals:
After closing, send a personalized thank-you and let them know you’re never too busy to help their friends or family.
Offer a referral incentive like a gift card, donation, or client appreciation event invite.
Include a referral message in your email signature or newsletter (e.g., “Who do you know that I can help buy or sell in 2025?”)
Pro Tip:
Stay top-of-mind with past clients through quarterly check-ins, birthday messages, or market updates—not just sales emails.
🗣 Alexa’s Tip: “Referrals aren’t just about being good—they’re about being remembered.”
🏪 4. Partner with Other Local Businesses
The strongest networks are built with complementary professionals: lenders, insurance agents, title reps, stagers, contractors, attorneys, etc.
Collaboration Ideas:
Create a Denver Homeowner Resource Guide featuring your partners.
Film short video interviews to share each other’s services on social media.
Offer joint giveaways or client education series.
Build a private referral Slack or WhatsApp group.
Your ideal client is already talking to someone—make sure that someone is talking about you.
🗣 Alexa’s Tip: “Local businesses need each other. A trusted recommendation from a loan officer or contractor can be your warmest lead source.”
🌟 5. Provide an Unforgettable Client Experience
Want more clients? Turn your current ones into raving fans.
Ways to Delight Your Clients:
Create a smooth, stress-free transaction experience with clear timelines, regular updates, and next steps.
Provide “wow” moments—handwritten notes, thoughtful closing gifts, or local restaurant recs.
Stay in touch after the sale. A 1-year anniversary text or invite to a community event goes a long way.
An agent who over-delivers is an agent people talk about. Every deal is a marketing opportunity.
🗣 Alexa’s Tip: “You’re not just closing homes—you’re creating stories. Make them worth retelling.”
🛑 Compliance Reminder
As you implement these marketing strategies, be sure to stay compliant with all Colorado real estate regulations. This includes:
Colorado Real Estate Commission rules
Fair Housing Act (no discrimination in marketing or communication)
RESPA guidelines (especially when partnering with service providers)
✅ When in doubt, review compliance with your broker or legal advisor.
🧠 Bonus Strategy: Invest in Ongoing Coaching & Training
In competitive markets like Denver, those who keep learning, keep winning.
Whether you’re looking for mindset shifts, social media training, or prospecting systems, outside coaching brings clarity, accountability, and fresh ideas.
As a business strategy consultant and sales coach, Alexa DePaolo offers:
1:1 Consulting Packages
Office Trainings for Denver Brokerages
Keynote Speaking at Conferences
Exclusive access to The Ripple Effect mastermind sessions
If you’re serious about growing your real estate business in 2025, align with someone who has walked the walk—and helped others climb the mountain too.
✅ Final Thoughts: Real Estate Growth Is About Visibility + Value
To recap, if you want to get more real estate clients in Denver in 2025:
Build a strong digital presence
Show up in your community
Make it easy for people to refer you
Connect with strategic partners
Wow every client, every time
It’s not about chasing leads. It’s about becoming the obvious choice in your market.
📣 Call to Action
🎯 Ready to grow your real estate business in Denver?
✅ Book a strategy session with Alexa DePaolo
✅ Attend The Ripple Effect this October for proven systems, real connections, and serious momentum
✅ Follow @thealexadepaolo for weekly tips, market insights, and free agent resources
📍 Learn more at: www.alexadepaolo.com
